The spot : the rise of political advertising on television

著者

• Diamond, Edwin
• Bates, Stephen

書誌事項

The spot : the rise of political advertising on television

Edwin Diamond and Stephen Bates

MIT Press, c1988

Rev. ed

• : pbk.

注記

Bibliography: p. [397]-407

Includes index

詳細情報

• NII書誌ID(NCID): BA06532684
• ISBN:
  • 0262040956
  • 0262540495
• LCCN: 88002941
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Cambridge, Mass.
• ページ数/冊数: xiv, 425 p.
• 大きさ: 21 cm
• 分類:
  • LCC : JF2112.A4
  • DC19 : 659.2/9320973
  • NDC8 : 361.46
• 件名:
  • LCSH : Advertising, Political -- United States
  • LCSH : Television advertising -- United States