Managing new product innovations

Author(s)

• Souder, Wm. E. (William E.)

Bibliographic Information

Managing new product innovations

William E. Souder

Lexington Books, c1987

• : alk. paper

Note

Includes bibliographies and index

Description and Table of Contents

Description

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by "Nielsen BookData"

Details

• NCID: BA06540117
• ISBN:
  • 066910809X
• LCCN: 85040104
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Lexington, Mass.
• Pages/Volumes: xviii, 251 p.
• Size: 24 cm
• Classification:
  • LCC : HD69.N4
  • DC19 : 658.5/75
• Subject Headings:
  • LCSH : New products -- Management