Marketing is everybody's business

Author(s)

• Sanchez, Peter
• Academy for Health Services Marketing
• Symposium for Health Care Marketing

Bibliographic Information

Marketing is everybody's business

edited by Peter Sanchez

（Symposium digest / American Marketing Association）

Academy for Health Services Marketing, American Marketing Association, c1988

Note

Proceedings of the 8th Annual Symposium for Health Care Marketing, held at Hyatt Regency, New Orleans, LA, Feb. 28-Mar 2, 1988

Details

• NCID: BA06614643
• ISBN:
  • 0877571910
• LCCN: 87033684
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago, Ill.
• Pages/Volumes: 186 p.
• Size: 28 cm
• Classification:
  • LCC : RA410.56
  • DC19 : 362.1/068/8
• Subject Headings:
  • LCSH : Medical care -- Marketing -- Congresses
  • LCSH : Medicine -- Practice -- Congresses
• Parent Bibliography ID:
  • BA06614847