Promotional strategy : managing the marketing communications process
著者
書誌事項
Promotional strategy : managing the marketing communications process
（The Irwin series in marketing）
Irwin, 1987
6th ed
大学図書館所蔵 全22件
注記
Includes bibliographies and index
Promotional strategy : managing the marketing communications process
（The Irwin series in marketing）
Irwin, 1987
6th ed
Includes bibliographies and index