How to gain (and maintain) the competitive advantage in business
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Bibliographic Information
How to gain (and maintain) the competitive advantage in business
McGraw-Hill, c1989
- pbk.
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Includes index
Description and Table of Contents
Description
In today's competitive, niche-oriented market, it is more important than ever to anticipate a competitor's moves. This practical book shows how to do just that, including how to plot competitive moves and demographics, identify winners in an industry, spot allies and more. 37 illustrations.
by "Nielsen BookData"