International marketing : managerial perspectives

Author(s)

• Jain, Subhash C.
• Tucker, Lewis R.

Bibliographic Information

International marketing : managerial perspectives

[edited by] Subhash C. Jain and Lewis R. Tucker, Jr

Kent Pub. Co., c1986

2nd ed

• pbk.

Note

Bibliography: p. 459-466

Details

• NCID: BA06975867
• ISBN:
  • 0534062709
• LCCN: 85019820
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston, Mass.
• Pages/Volumes: xii, 466 p.
• Size: 24 cm
• Classification:
  • LCC : HF1009.5
  • DC19 : 658.8/48
• Subject Headings:
  • LCSH : Export marketing -- Management -- Addresses, essays, lectures
  • LCSH : International business enterprises -- Management -- Addresses, essays, lectures