Cases for strategic management
Author(s)
Bibliographic Information
Cases for strategic management
（Kent series in management）
PWS-Kent Pub. Co., c1989
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Note
Includes bibliographies
Description and Table of Contents
Description
This text is appropriate for those who want a separate casebook to supplement their strategic management text. The text offers 25 cases involving a variety of service, non-profit, manufacturing and international companies. This book should be of interest to students taking courses in strategic management in departments of management and business studies.
Table of Contents
The case method. Strategic financial analysis. Food, lodging and entertainment: an industry overview. Armbrusters at Blackstone. The Roxy Dinner Theatre. Pizza Delights, Inc: The St. George Street Restaurant. The Marriott Corporation, 1984. The Grand Theatre Company. Magna International, Inc. Ashland Oil, Inc. American Skate Corporation. Mary Kay Cosmetics, Inc. Apple Computer, Inc. 1986. Harper Chemical Corporation. Celestial Seasonings, Inc. Polaroid and South Africa: The management of surprise. American Express Company. Nucor Corporation. Federal Express Corporation. New Hampshire Ball Bearings, Inc. Speciality Products Division - Continental Packaging Company. The Lincoln Electric Company, 1985. The alcoholic beverage industry. The Ontario Wine Industry. Inniskillin Wines Incorporated. Joseph Schlitz Brewing Company. The Adolph Coors Company.
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