International handbook of advertising

Author(s)

• Dunn, S. Watson (Samuel Watson)

Bibliographic Information

International handbook of advertising

S. Watson Dunn

（McGraw-Hill series in international development）

McGraw-Hill, c1964

Note

Includes index

Details

• NCID: BA07206405
• LCCN: 63013136
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xv, 788 p.
• Size: 24 cm
• Classification:
  • LCC : HF5827
  • DC : 659.1
• Subject Headings:
  • LCSH : Advertising
  • LCSH : United States -- Commerce
• Parent Bibliography ID:
  • BA0428693X