Confessions of an advertising man

書誌事項

Confessions of an advertising man

David Ogilvy

Atheneum, 1988

[Rev. ed.]

  • pbk.

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注記

Includes index

内容説明・目次

内容説明

The seminal book on advertising and selling, Confessions of an Advertising Man has sold over one million copies worldwide since it was first published in 1963. In this new edition, Ogilvy writes an introduction, bringing his wisdom up to date.

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