Industrial product policy : managing the existing product line

Author(s)

• Shapiro, Benson P.

Bibliographic Information

Industrial product policy : managing the existing product line

by Benson P. Shapiro

（Report / Marketing Science Institute, no. 77-110）

Marketing Science Institute, 1977

Note

"September 1977"

Details

• NCID: BA07496451
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: vi, 126 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA07416951