Sources of information utilized during the industrial buying process : an empirical overview

Author(s)

• Moriarty, Rowland T.
• Spekman, Robert E.

Bibliographic Information

Sources of information utilized during the industrial buying process : an empirical overview

by Rowland T. Moriarty and Robert E. Spekman

（Report / Marketing Science Institute, no. 83-101）

Marketing Science Institute, c1983

Note

"February 1983"

Details

• NCID: BA07565849
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 31 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA07416951