Press and public : who reads what, when, where, and why in American newspapers
Author(s)
Bibliographic Information
Press and public : who reads what, when, where, and why in American newspapers
(Communication textbook series, Journalism)
L. Erlbaum Associates, 1989
2nd ed
- :
- : pbk
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Note
Includes bibliographical references and index
Description and Table of Contents
- Volume
-
: ISBN 9780805804317
Description
This book reviews the challenges that face American newspapers at the end of the 1980s, after a decade of circulation losses for many dailies and several decades of accelerating social change. It describes how content of newspapers is changing in the context of a discussion of the nature of news.
Table of Contents
Contents: Introduction: Newspapers in Transition. The Challenge to Newspapers. The Business of Newspapers. The Audience for Newspapers. The Evolution of Reading Habits. Living With Newspapers. What's in the Paper? News, the Newspaper, and Television. Newspaper Editors and Their Readers. What Do Readers Read? Marketing and Journalism.
- Volume
-
: pbk ISBN 9780805804324
Description
First published in 1989. Routledge is an imprint of Taylor & Francis, an informa company.
Table of Contents
Contents: Introduction: Newspapers in Transition. The Challenge to Newspapers. The Business of Newspapers. The Audience for Newspapers. The Evolution of Reading Habits. Living With Newspapers. What's in the Paper? News, the Newspaper, and Television. Newspaper Editors and Their Readers. What Do Readers Read? Marketing and Journalism.
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