Advertising procedure

Author(s)

• Kleppner, Otto

Bibliographic Information

Advertising procedure

Otto Kleppner

（The History of advertising : 40 major books in facsimile）

Garland Pub., 1985

Note

Reprint. Originally published: New York : Prentice-Hall, 1925

Bibliography: p. 507-519

Includes index

Details

• NCID: BA0761120X
• ISBN:
  • 0824067347
• LCCN: 84046040
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xvi, 539 p., [1] folded leaf of plate
• Size: 23 cm
• Classification:
  • LCC : HF5823
  • DC19 : 659.1
• Subject Headings:
  • LCSH : Advertising
• Parent Bibliography ID:
  • BA00443005