Advocacy advertising and large corporations : social conflict, big business image, the news media, and public policy

Author(s)

• Sethi, S. Prakash

Bibliographic Information

Advocacy advertising and large corporations : social conflict, big business image, the news media, and public policy

S. Prakash Sethi

Lexington Books, c1977

Note

Bibliography: p. 335-348

Includes index

Details

• NCID: BA07751173
• ISBN:
  • 0669006785
• LCCN: 76006770
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Lexington, Mass.
• Pages/Volumes: xv, 355 p.
• Size: 24 cm
• Classification:
  • LCC : HD59
  • DC : 659.2
• Subject Headings:
  • LCSH : Advocacy advertising
  • LCSH : Public relations -- Corporations
  • LCSH : Industry -- Social aspects