Advocacy advertising and large corporations : social conflict, big business image, the news media, and public policy

著者

• Sethi, S. Prakash

書誌事項

Advocacy advertising and large corporations : social conflict, big business image, the news media, and public policy

S. Prakash Sethi

Lexington Books, c1977

注記

Bibliography: p. 335-348

Includes index

詳細情報

• NII書誌ID(NCID): BA07751173
• ISBN:
  • 0669006785
• LCCN: 76006770
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Lexington, Mass.
• ページ数/冊数: xv, 355 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HD59
  • DC : 659.2
• 件名:
  • LCSH : Advocacy advertising
  • LCSH : Public relations -- Corporations
  • LCSH : Industry -- Social aspects