Survey research methods

著者

• Fowler, Floyd J.

書誌事項

Survey research methods

Floyd J. Fowler, Jr.

（Applied social research methods series, v. 1）

Sage Publications, c1988

Rev. ed

• : pbk.

注記

Bibliography: p. 153-155

Includes index

内容説明・目次

内容説明

From sampling to questionnaire design to data analysis, Fowler's basic introduction to survey research methods covers the spectrum of data collection procedures used in social surveys. He looks at the options available to the researcher, discusses standards for good practice, examines the decisions to be made in designing a survey, and identifies sources of error in survey research. He demonstrates how each aspect of a survey can affect its accuracy and credibility, and confronts the practical problems of survey research, exploring the theoretical and methodological issues at stake. This revised edition also features a new chapter on data entry options, including computer-assisted telephone interviewing.

目次

Introduction Sampling Nonresponse Implementing a Sample Design Methods of Data Collection Designing Questions to be Good Measures Design of a Questionnaire Survey Interviewing Preparing Survey Data for Analysis Ethical Issues in Survey Research Providing Information About Survey Methods Survey Error in Perspective

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA08003232
• ISBN:
  • 0803932936
  • 0803932944
• LCCN: 88006753
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Newbury Park, Calif.
• ページ数/冊数: 159 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HN29
  • DC19 : 301/.0723
• 件名:
  • LCSH : Social surveys
• 親書誌ID:
  • BA00687666