International perspectives on trade promotion and assistance
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International perspectives on trade promotion and assistance
Quorum Books, 1990
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Papers from the International Symposium on Trade Promotion an Assistance jointly sponsored by the U.S. Department of Commerce and the International Business Development Program of Michigan State University on May 26-27, 1988, in Washington, D.C
内容説明・目次
内容説明
As the first international convention focused on stimulating trade through policy actions, the International Symposium on Trade Promotion and Assistance sought to present a comprehensive treatment of the role of the public sector in trade promotion. The papers presented at the conference have been collected in this book, and they review trade promotion activities at the international, state, and local levels. They also address the roles of private-sector institutions such as universities, trade centers, and trade associations in providing information and assistance to those companies interested in exporting. The book presents the invaluable experience and advice of experts who discuss obstacles firms face in exporting efforts and suggest how to achieve higher awareness levels, how to best assist firms in getting into the market, and how to make experienced exporters more successful.
Divided into four parts, this collection features eighteen selections that address various aspects of trade promotion and assistance. The five chapters that make up Part I focus on state and federal programs in trade promotion. Part II, which contains seven chapters, looks at trade promotion programs in such countries as England, Norway, Australia, and China. Part III presents four readings on university and private initiatives in stimulating partnerships for export promotion, and Part IV features three chapters of empirical research findings on exporting with implications for public policy. A conclusion and index are also included, as well as a number of tables and figures. This book will be an important reference for companies involved in international business and sales, for business and marketing courses, and for public and academic libraries.
目次
Foreword by Richard J. Lewis Foreword by Ralph H. Smuckler Preface by S. Tamer Cavusgil and Michael R. Czinkota State and Federal Programs Is Minnesota's Export Portfolio a Good Mix? by LeaAnn Stagg A Review of Export Promotion Programs in the Ten Largest Industrial States by William C. Lesch, Abdolreza Eshghi, and Golpira Eshghi State Development Programs: Assessment and Recommendations by mark Lincoln Chadwin Compro: The Government Foreign Trade Data Base by Bruce Guthrie The United States and Foreign Commercial Service by Peter Frederick International Perspectives Australian Policies for Trade Promotion and Assistance: Review and Evaluation by Nigel Barrett and I.F. Wilkinson State of Victoria's Export Market Development Program by John G. Onto Export Promotion in the Netherlands by Bert Piest and Henk A. Ritsema Stimulating Scottish and UK Economies through Export Promotion Programs by Colin Wheeler Export Promotion and Trade Fairs in Norway: Are There Better Ways? by Carl Arthur Solberg Export Promotion in the People's Republic of China: Some Comments by Hans B. Thorelli Export Promotion and Assistance: A Comparative Analysis by Lisa A. Elvey University and Private Initiatives World Trade Centers: Key Questions in Establishing a Private Sector Response to Global Integration by Michael A. Weininger Center for International Trade Development--Oklahoma State University: A Key Player in Oklahoma's International Economic Development by R. Duane Hall and Amy Albertson Tuncel Export Promotion Projects of the U.S. Department of Education's Business and International Education Program by Susanna C. Easton Export Development Efforts in the U.S.: Experiences and Lessons Learned by S. Tamer Cavusgil Research Findings Perceived Barriers to Exporting and Export Assistance Requirements by Sridhar N. Ramaswami and Yoo Yang Behavioral Coreelates of Exporting: FIndings from a Michigan Survey by Attila Yaprak U.S. Textile and Apparel Exporters: Competing in World Markets by Susan B. Hester and Barbara J. Vanden Berghe Conclusion by Michael R. Czinkota and S. Tamer Cavusgil Index
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