Client-centered service : how to keep them coming back for more
著者
書誌事項
Client-centered service : how to keep them coming back for more
Wiley, c1990
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
How to increase market share and profitability by improving service to your customers. Efficient, good service is not expensive to provide, it protects your share of the market and it generates new sales. This book describes the five criteria clients use to evaluate your services, how to project the right image to the public and how to make your marketing more effective by communicating directly to the real needs of your prospective clients.
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