Marketing

Author(s)

• Russ, Frederick A.
• Kirkpatrick, Charles Atkinson

Bibliographic Information

Marketing

Frederick A. Russ, Charles A. Kirkpatrick

Little, Brown, c1982

Note

Includes bibliographical references and index

Details

• NCID: BA10753348
• ISBN:
  • 0316762725
• LCCN: 81082648
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: xxv, 582 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415
  • DC19 : 658.8
• Subject Headings:
  • LCSH : Marketing