Public management strategies : guidelines for managerial effectiveness
著者
書誌事項
Public management strategies : guidelines for managerial effectiveness
(The Jossey-Bass public administration series)
Jossey-Bass, 1990
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注記
Bibliography: p. 217-230
Includes index
内容説明・目次
内容説明
This book offers advice for effectively setting and implementing a strategic agenda in the face of legal mandates, political pressures, and bureaucratic limitations imposed on the public sector. It shows how to use a variety of management activities - including budgeting, gathering information, designing organizational structures, and marketing - as tools for advancing the strategic objectives of a public organization.
目次
PrefaceThe Authors 1. Understanding the Political Context of Public Management 2. The Foundations of Strategic Public Management 3. Managing Financial Resources: Looking Beyond the Budget 4. Marketing Strategies for Public Organizations 5. Managing Information Resources Strategically 6. Organization Design and Reorganization as Strategic Tools 7. Managing Interorganizational Relationships 8. Fostering Innovation in Government Conclusion: The Strategic Public Manager.
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