Marketing and economic development : issues and opinions : proceedings of the Second International Conference on Marketing and Development, Karl Marx University of Economic Sciences, Budapest, Hungary, July 10-13, 1988

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Marketing and economic development : issues and opinions : proceedings of the Second International Conference on Marketing and Development, Karl Marx University of Economic Sciences, Budapest, Hungary, July 10-13, 1988

edited by James E. Littlefield and Magdolna Csath

Dept. of Marketing, Virginia Tech, c1988

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Includes bibliographies

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