Managing the resource allocation process : a study of corporate planning and investment
著者
書誌事項
Managing the resource allocation process : a study of corporate planning and investment
(Harvard Business School classics, 3)
Harvard Business School Press, c1986
Rev. ed
- pbk. : alk. paper
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注記
Includes bibliographical references (p. [349]-353) and index
内容説明・目次
内容説明
This is the definitive examination of strategic investment from the viewpoint of the people who run the company - the CEO and principal officers. It includes four case histories that follow specific investment projects from their inception to their approval by top management. It is "A Harvard Business School Classics Edition".
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