Sponsorship, endorsement and merchandising : a practical guide

著者

• Bagehot, Richard
• Nuttall, Graeme

書誌事項

Sponsorship, endorsement and merchandising : a practical guide

by Richard Bagehot and Graeme Nuttall

Waterlow, 1990

注記

Includes index

• NII書誌ID(NCID): BA11059993
• ISBN:
  • 0080401163
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xi, 262 p.
• 大きさ: 23 cm
• 分類:
  • LCC : KD2206
  • DC20 : 344.10384
• 件名:
  • PRECIS : Great Britain. Arts & sports. Sponsorship by business firms. Legal aspects
  • LCSH : Art patronage -- Law and legislation -- Great Britain
  • LCSH : Sports -- Sponsorship -- Law and legislation -- Great Britain