The Marketing digest

Author(s)

• Thomas, Michael J.
• Waite, Norman E

Bibliographic Information

The Marketing digest

edited by Michael J. Thomas and Norman E. Waite

（The Marketing series）

Heinemann Professional, 1989

• : pbk

Other Title

Quarterly review of marketing

Note

"Key articles from the Quarterly revie of marketing"--cover

Details

• NCID: BA11066649
• ISBN:
  • 0434919926
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: xii, 436 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415
  • UDC : 658.8
  • DC20 : 658.8
• Subject Headings:
  • PRECIS : Marketing
  • LCSH : Marketing
• Parent Bibliography ID:
  • BA00527772