The pre-industrial consumer in England and America

書誌事項

The pre-industrial consumer in England and America

Carole Shammas

Clarendon Press, 1990

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注記

Includes index

内容説明・目次

内容説明

This is a study of consumers and consumption in England and America before industrialization and mass urbanization. Carole Shammas uses detailed local researches and intensive quantitative analysis to build up a full picture of the 18th-century market-place. Her analysis of the growth of consumer demand is balanced by an exploration of the patterns of supply. She traces the spectacular rise in demand for consumer goods of all sorts, from tobacco to pottery, from sugar to textiles and explores the role of distribution systems, credit mechanisms, the diverse trade of small shopkeepers and larger merchants. The author also examines themes of diet and the domestic environment, uncovering the details of the everyday life of the individual household. A broader perspective is opened up by the comparative focus on the market-places of England and America, inextricably linked by trade, yet offering striking contrasts. The development of a "consumer society" had important implications for colonization, labour markets, industrial development and for standards of living generally. This book provides an insight into the material lives of pre-industrial households.

目次

  • Pre-industrial consumer: Part I: Demand: Household production in early modern England
  • Household production in colonial America
  • Changes in consumer demand
  • Part II: Trends in consumption and standards of living: Food consumption, new commodities, and the transformation in diet
  • Housing, consumer durables, and the domestic environment
  • Part III: Distribution: Hierarchically structured demand and distribution
  • The rise of the English country shop
  • Colonial retailing
  • Conclusion: Economic history, economic theory, and consumption.

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