The design dimension : product strategy and the challenge of global marketing

Author(s)

• Lorenz, Christopher

Bibliographic Information

The design dimension : product strategy and the challenge of global marketing

Christopher Lorenz

Blackwell, 1986

Note

Bibliography: p. [156]-159

Includes index

Details

• NCID: BA11361081
• ISBN:
  • 0631137475
• LCCN: 85015830
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Oxford, UK ; New York, NY USA
• Pages/Volumes: xi, 167 p.
• Size: 24 cm
• Classification:
  • LCC : TS171
  • DC19 : 745.2
• Subject Headings:
  • LCSH : Design, Industrial