International business handbook

著者

• Kirpalani, V. H. (Vishnu H.)

書誌事項

International business handbook

V.H. (Manek) Kirpalani, editor

（Haworth series in international business, no.1）

Haworth Press, c1990

注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

For those professionals who are currently involved in manufacturing, trading, banking, or service industries on a global level, or for those who are considering it, here is a book that clearly and succinctly informs you how to successfully perform in the international business arena. A group of experienced international business scholars and academicians, knowledgeable about the workings of international business practice, share valuable and insightful information on doing business in a variety of countries in the Americas, Eastern and Western Europe, the Middle East, and Asia. They discuss global trends, different regions and their consumer cultures and business customs, methods of entry, and global strategies. More specifically, you'll learn how the economic, physical, religious, sociocultural, political, legal, and technological environment of a country affects the international business climate there. You'll also find out about the various national controls on international trade that exist in countries around the world, international business opportunities, sources of information, and knowledgeable organizations and people to use as contacts and resources.

目次

Contents Foreword Preface Part 1: An Overview Doing International Business: A Global Interview Part 2: Doing International Business: Countries/Regions Doing Business in the Andean Countries International Influences Affecting Great Britain Central America China Egypt: International Business Perspectives West Germany New Perspectives in East-West Business: The Case of Hungary Israel Japan Marketing Opportunities in the Middle East Poland Romania: Opportunities and Challenges Singapore International Business Climate in Turkey Business and Marketing Dynamics in the United States of America Part 3: The Future Epilogue

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA11588713
• ISBN:
  • 086656862X
• LCCN: 89026682
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: xiv, 667 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HF1379
  • DC20 : 382
• 件名:
  • LCSH : International trade -- Case studies
• 親書誌ID:
  • BA11588735