The marketing imagination

Bibliographic Information

The marketing imagination

Theodore Levitt

Free Press , Collier Macmillan, c1983

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Note

Includes index

Details
  • NCID
    BA11659855
  • ISBN
    • 0029188407
  • LCCN
    83047989
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    New York,London
  • Pages/Volumes
    xv, 203 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
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