New perspectives on international marketing

Author(s)

• Paliwoda, Stanley J.

Bibliographic Information

New perspectives on international marketing

edited by Stanley J. Paliwoda

Routledge, 1991

Note

Includes bibliographical references and index

Details

• NCID: BA11688467
• ISBN:
  • 0415053447
• LCCN: 90037092
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London ; New York, NY
• Pages/Volumes: xi, 374 p.
• Size: 23 cm
• Classification:
  • LCC : HF1416
  • DC20 : 658.8/48
• Subject Headings:
  • LCSH : Export marketing -- Case studies
  • LCSH : Marketing -- China -- Case studies
  • LCSH : Marketing -- Japan -- Case studies
  • LCSH : International business enterprises -- Case studies