Social communication in advertising : persons, products & images of well-being

Author(s)

• Leiss, William
• Kline, Stephen
• Jhally, Sut

Bibliographic Information

Social communication in advertising : persons, products & images of well-being

William Leiss, Stephen Kline, Sut Jhally

Routledge , Nelson Canada, c1990

2nd ed., rev. and enl

• : us
• : cn

Note

Bibliography: p. 405-417

Includes index

Details

• NCID: BA11729440
• ISBN:
  • 0415903548
  • 0176034919
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York,Scarborough, Ont.
• Pages/Volumes: vii, 426 p.
• Size: 23 cm
• Classification:
  • LCC : HF5827
  • DC19 : 659.1/042
  • NDC7 : 674
• Subject Headings:
  • LCSH : Advertising -- Social aspects