Infopreneurs : turning data into dollars

書誌事項

Infopreneurs : turning data into dollars

H. Skip Weitzen with William "Biff" Genda

Wiley, c1988

大学図書館所蔵 件 / 5

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内容説明・目次

内容説明

An "infopreneur" is an entrepreneur who turns information into income. This guide explains how to tap reserves of information, tailor them to the needs of the customer, and market them to business and government. Practical advice and insights are provided from successful infopreneurs, including how to consolidate, isolate and communicate information, generate new information products and services, and employ faster information for volatile markets. The reader is shown how to bill for services using a computer, telephone and credit cards to obtain instant payment for information provided, and how to tap the power of compiled names and data to enhance market effectiveness.

目次

  • Key to Infopreneurship: Do More for Less
  • Leverage Database Information
  • Customize Information
  • Facilitate Access to Information
  • Speed Up the Flow of Information
  • Repackage Information
  • Provide Round-the-Clock Delivery of Information
  • Integrate the Information Triangle
  • Here's How by Who's Who
  • Influence of Infopreneurs
  • How to Participate in the Information Revolution.

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