Managerial marketing for industrial firms

Author(s)

• Ames, B. Charles
• Hlavacek, James D.

Bibliographic Information

Managerial marketing for industrial firms

B. Charles Ames, James D. Hlavacek

Random House, Business Division, 1984

Note

Includes bibliographical references and indexes

Details

• NCID: BA12358581
• ISBN:
  • 039433583X
• LCCN: 83015996
• Country Code: us
• Title Language Code: eng
• Text Language Code: und
• Place of Publication: New York
• Pages/Volumes: xvi, 560 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415
  • DC19 : 658.8
• Subject Headings:
  • LCSH : Industrial marketing
  • LCSH : Marketing -- Management