Principles of marketing

Author(s)

• Diamond, Jay
• Pintel, Gerald

Bibliographic Information

Principles of marketing

Jay Diamond, Gerald Pintel

Prentice Hall, c1991

4th ed

Note

Includes bibliographical references and index

Details

• NCID: BA12426557
• ISBN:
  • 013714668X
• LCCN: 90006856
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: xx, 537 p.
• Size: 24 cm
• Classification:
  • NDC7 : 675.2
  • LCC : HF5415
  • DC20 : 658.8
• Subject Headings:
  • LCSH : Marketing