The group depth interview : principles and practice

Author(s)

• Goldman, Alfred E.
• McDonald, Susan Schwartz

Bibliographic Information

The group depth interview : principles and practice

Alfred E. Goldman, Susan Schwartz McDonald

（PH/AMA series in marketing）

Prentice-Hall, c1987

• pbk.

Note

Includes bibliographical references and index

Details

• NCID: BA12504978
• ISBN:
  • 013365396X
  • 0133654044
• LCCN: 86022571
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: x, 197 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.2
  • DC19 : 658.8/3/028
• Subject Headings:
  • LCSH : Interviewing in marketing research
• Parent Bibliography ID:
  • BA00918383