A Basic bibliography on marketing research

著者

• Ferber, Robert
• Wales, Hugh G.

書誌事項

A Basic bibliography on marketing research

compiled by Robert Ferber ... [et al.]

（Bibliography series / American Marketing Association, No. 2）

American Marketing Association, 1974

[3d ed.], 1974 revision

注記

First-2d editions by H. G. Wales and R. Ferber

Includes index

• NII書誌ID(NCID): BA12639605
• LCCN: 74187908
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: [Chicago]
• ページ数/冊数: x, 299 p.
• 大きさ: 23 cm
• 分類:
  • LCC : Z7164.M18
  • DC : 016.6588/3
• 件名:
  • LCSH : Marketing research -- Bibliography
• 親書誌ID:
  • BA07399954