Marketing and the Black consumer : an annotated bibliography

Author(s)

• Barry, Thomas E.
• Harvey, Michael G.
• McGill, Michael J.

Bibliographic Information

Marketing and the Black consumer : an annotated bibliography

compiled and edited by Thomas E. Barry, Michael G. Harvey, Michael E. McGill

（Bibliography series / American Marketing Association, No. 22）

American Marketing Association, c1976

Note

Includes index

Details

• NCID: BA12639875
• ISBN:
  • 0877570744
• LCCN: 76003722
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago
• Pages/Volumes: xii, 40 p.
• Size: 23 cm
• Classification:
  • LCC : Z7165.U5
  • LCC : HC110.C6
• Subject Headings:
  • LCSH : Afro-Americans as consumers -- Bibliography
  • LCSH : Marketing -- United States -- Bibliography
• Parent Bibliography ID:
  • BA07399954