The strategic management of college enrollments

Author(s)

• Hossler, Don
• Bean, John P.

Bibliographic Information

The strategic management of college enrollments

Don Hossler, John P. Bean, and associates

（Jossey-Bass higher education series）

Jossey-Bass, 1990

1st ed

Note

Includes bibliographical references (p. 303-318) and index

Description and Table of Contents

Description

The Strategic Management of College Enrollments is a complete guide to the principles and practice of enrollment management and presents a strategic approach to recruiting and retaining students by linking and coordinating the activities of recruitment, admissions, financial aid, orientation, career planning, retention, and other areas. It explains how to tailor an enrollment management system to the specific organizational needs of a college or university, and make it an integral part of the institution's strategic planning.

by "Nielsen BookData"

Details

• NCID: BA12648118
• ISBN:
  • 1555422926
• LCCN: 90040146
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: San Francisco, Calif.
• Pages/Volumes: xxii, 330 p.
• Size: 24 cm
• Classification:
  • LCC : LC148.2
  • DC20 : 371.2/1973
• Subject Headings:
  • LCSH : College attendance -- United States -- Planning
  • LCSH : College students -- United States -- Recruiting
  • LCSH : Universities and colleges -- United States -- Admission
  • LCSH : Universities and colleges -- United States -- Administration
• Parent Bibliography ID:
  • BA00333845