Lifestyle market segmentation

Author(s)

• Michman, Ronald D.

Bibliographic Information

Lifestyle market segmentation

Ronald D. Michman

Praeger, 1991

• : alk. paper

Note

Bibliographical references: p. [209]-216

Includes index

Details

• NCID: BA12689137
• ISBN:
  • 0275931595
• LCCN: 90024530
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xii, 220 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415.127
  • DC20 : 658.8/343
• Subject Headings:
  • LCSH : Market segmentation -- United States
  • LCSH : Consumers' preferences -- United States
  • LCSH : Consumer behavior -- United States
  • LCSH : Life style -- United States