Attitudes to broadcasting over the years
Author(s)
Bibliographic Information
Attitudes to broadcasting over the years
（Television research monograph）
J. Libbey , IBA, c1988
- pbk.
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Description and Table of Contents
- Volume
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ISBN 9780861961733
Description
Every year since 1970 (with the exception of 1978) the IBA has undertaken a large national survey to assess public attitudes towards broadcasting in Britain. The survey asks a "core" series of questions about all commercial broadcasting and equivalent BBC services.
- Volume
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pbk. ISBN 9780861961849
Description
Every year since 1970 (with the exception of 1978) the IBA has undertaken a large national survey to assess public attitudes towards broadcasting in Britain. The survey asks a "core" series of identical questions on viewers' and listeners' opinions about all commercial broadcasting and then, for comparative purposes, many of the questions are asked about equivalent BBC services. Also asked are questions about people's access to the wide range of technologies now available. As this monograph reveals, most viewers and listeners have been satisfied with programme standards with repeats being the main source of complaint. A consistent finding over the years has been that only a small minority of the audience is offended by bad language, sex or violence and viewers are becoming increasingly aware of the family viewing policy and agrees with the watershed time of 9.00pm for programmes considered unsuitable for children. Finally, the public are cautiously optmistic about the possibility of having access to a far greater number of television and radio services. Enthusiasm for the new is, however, tempered by considerations of cost and quality.
Table of Contents
- Equipped to view and listen
- amount of viewing and listening
- the quality of television and radio
- preferred sources of news
- political bias in television and radio
- the family and offensiveness on television and radio
- regulating and financing television and radio
- the future of broadcasting. Appendix: survey details, 1970-1987.
by "Nielsen BookData"
