Marketing, 1776-1976 and beyond : 1976 educator's proceedings

Author(s)

• Bernhardt, Kenneth L.

Bibliographic Information

Marketing, 1776-1976 and beyond : 1976 educator's proceedings

edited by Kenneth L. Bernhar

（Series / American Marketing Association, no. 39）

University Microfilms International, c1976

• Pt. 1
• Pt. 2

Note

Facsim. of: Chicago : American Marketing Assn., c1976

Includes indexes

Details

• NCID: BA13069014
• ISBN:
  • 0877570752
  • 0877570752
• LCCN: 76021661
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Ann Arbor, MI
• Pages/Volumes: 2 v.
• Size: 28 cm
• Classification:
  • LCC : HF5415
  • DC : 380
• Subject Headings:
  • LCSH : Marketing -- Congresses
  • LCSH : Marketing -- Study and teaching -- Congresses
  • LCSH : Marketing -- United States -- Congresses
• Parent Bibliography ID:
  • BA11802460