Attitude research bridges the Atlantic : proceedings from the conference entitled Attitude research bridges the Atlantic, held in Madrid, Spain, February 1973

Author(s)

    • Attitude Research Conference
    • American Marketing Association. Marketing Research Division

Bibliographic Information

Attitude research bridges the Atlantic : proceedings from the conference entitled Attitude research bridges the Atlantic, held in Madrid, Spain, February 1973

edited by Philip Levine ; sponsored by the Marketing Research Division, American Marketing Association

(Marketing research techniques series, 16)

University Microfilms International, c1975

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Includes bibliographies

Facsim. of: Chicago : American Marketing Association, c1975

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