Communicating with consumers : the information processing approach
著者
書誌事項
Communicating with consumers : the information processing approach
(Sage contemporary social science issues)
University Microfilms International, 1976, c1975
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注記
Facsim. of: Beverly Hills, Calif. : Sage Publications, 1976, c1975
"The material in this publication originally appeared as a special issue of Communication research (volume 2, number 3, July 1975)."
Includes bibliographies