Media research techniques

Author(s)

• Berger, Arthur Asa

Bibliographic Information

Media research techniques

Arthur Asa Berger

Sage Publications, c1991

• : pbk

Note

Bibliography: p. 142-143

Includes index

Details

• NCID: BA13106303
• ISBN:
  • 080394179X
  • 0803941803
• LCCN: 90025948
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Newbury Park, Calif.
• Pages/Volumes: vii, 148 p.
• Size: 23 cm
• Classification:
  • LCC : P91
  • DC20 : 302.23/072
• Subject Headings:
  • LCSH : Mass media -- Research -- Methodology