New-product forecasting : models and applications

Author(s)

• Wind, Yoram J.
• Mahajan, Vijay
• Cardozo, Richard N.

Bibliographic Information

New-product forecasting : models and applications

edited by Yoram Wind, Vijay Mahajan, Richard N. Cardozo

Lexington Books, c1981

• paperbound

Note

Includes bibliographical references and index

• NCID: BA13657544
• ISBN:
  • 0669041025
  • 066909806X
• LCCN: 80008388
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Lexington, Mass.
• Pages/Volumes: x, 564 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.153
  • DC : 658.5/75/0724
• Subject Headings:
  • LCSH : New products -- Mathematical models -- Addresses, essays, lectures
  • LCSH : Product management -- Mathematical models -- Addresses, essays, lectures
  • LCSH : Sales forecasting -- Mathematical models -- Addresses, essays, lectures