Culture and consumer behavior : time for a fresh look?

Author(s)

• Douglas, Susan P.
• Dubois, Bernard

Bibliographic Information

Culture and consumer behavior : time for a fresh look?

by Susan Douglas & Bernard Dubois

（Report / Marketing Science Institute, no. 77-106）

Marketing Science Institute, 1977

Details

• NCID: BA14001821
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge
• Pages/Volumes: 38 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA07416951