Going global : succeeding in World Markets

著者

• Harvard Business School Press

書誌事項

Going global : succeeding in World Markets

（Harvard business review paperback books, no. 90075）

Harvard Business School Press, c1991

内容説明・目次

内容説明

These "Harvard Business Review" articles are for managers who must manage on a global basis, co-ordinating the activities of far-flung units. Included are selections on global marketing, strategic alliances, and trade issues.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA14069585
• ISBN:
  • 0875842976
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Boston, Mass.
• ページ数/冊数: vi, 134 p.
• 大きさ: 28 cm
• 親書誌ID:
  • BA1349541X