Advanced cases in marketing management

Author(s)

• Bursk, Edward Collins
• Greyser, Stephen A.

Bibliographic Information

Advanced cases in marketing management

Edward C. Bursk, Stephen A. Greyser

（Prentice-Hall foundations of marketing series）

Prentice-Hall, c1968

Note

Bibliographical footnotes

• NCID: BA1408750X
• LCCN: 68024633
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: xii, 194 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415.13
  • DC : 658.8/001/9
• Subject Headings:
  • LCSH : Marketing -- Management -- Case studies
• Parent Bibliography ID:
  • BA0375298X