Marketing management : analysis, planning, and control

Bibliographic Information

Marketing management : analysis, planning, and control

Philip Kotler

Prentice-Hall, c1976

3rd ed

Available at  / 34 libraries

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Note

Includes bibliographical references and indexes

Details

  • NCID
    BA14141139
  • ISBN
    • 0135579597
  • LCCN
    75020278
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Englewood Cliffs, N.J.
  • Pages/Volumes
    xi, 529 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
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