Radio advertising for retailers

Bibliographic Information

Radio advertising for retailers

by C.H. Sandage

Harvard University Press, 1945

Available at  / 9 libraries

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Note

"A report based on a national study of the actual use of radio advertising by retail stores and services and by regional manufactures. The study was finaced by a research grant made by the Columbia Broadcasting System, Inc."

Includes index

Details

  • NCID
    BA16454871
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Cambridge, Mass.
  • Pages/Volumes
    xv, 280 p.
  • Size
    22 cm
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