Small business management & entrepreneurship

Author(s)

• Tate, Curtis E.

Bibliographic Information

Small business management & entrepreneurship

Curtis E. Tate, Jr. ... [et al.]

（Kent series in management）

PWS-Kent Pub. Co., c1992

Note

Includes index

Description and Table of Contents

Description

Because of the detailed nature of the text, this book should be a useful reference for students and practitioners, providing information in areas of small business management and entrepreneurship. This book should be of interest to students taking a course in small business management or entrepreneurship in departments of business, management, small business development and new ventures.

Table of Contents

Part 1: You and your business. Part 2: Entering a new or old business. Part 3: Getting it all together. Part 4: Marketing your products and services. Part 5: Managing your operations. Part 6: Managing your personnel. Part 7: The crisis. Part 8: Cases.

by "Nielsen BookData"

Details

• NCID: BA17254721
• ISBN:
  • 0534923577
• LCCN: 91009751
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: xix, 859 p.
• Size: 25 cm
• Classification:
  • LCC : HD62.7
  • DC20 : 658.02/2
• Subject Headings:
  • LCSH : Small business -- Management
• Parent Bibliography ID:
  • BA07058909