Macro-marketing : distributive processes from a societal perspective, an elaboration of issues : the proceedings of the Macro-marketing Seminar, University of Colorado, Boulder, Colorado, August 14-17, 1977

著者

• Macro-marketing Seminar (1977 : University of Colorado, Boulder)
• White, Phillip D.
• Slater, Charles C.
• University of Colorado, Boulder. Business Research Division

書誌事項

Macro-marketing : distributive processes from a societal perspective, an elaboration of issues : the proceedings of the Macro-marketing Seminar, University of Colorado, Boulder, Colorado, August 14-17, 1977

edited by Phillip D. White and Charles C. Slater

Business Research Division, Graduate School of Business Administration, University of Colorado, c1978

• : pbk

注記

Includes bibliographies

詳細情報

• NII書誌ID(NCID): BA1729034X
• ISBN:
  • 0894780425
• LCCN: 84622292
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Boulder, Colo.
• ページ数/冊数: vii, 477 p.
• 大きさ: 28 cm
• 分類:
  • LCC : HF5415.122
  • DC19 : 381
• 件名:
  • LCSH : Marketing -- Social aspects -- Congresses
  • LCSH : Marketing -- Congresses